iba 2018 Show Preview
The world’s leading trade fair for bakery, confectionery and snacks, iba 2018—organized by GHM (Gesellschaft für Handwerksmessen mbH)—will take place in Munich from September 15 through 20, providing bakers, confectioners and industry representatives with unique inspiration for their everyday professional lives. Nearly over 75,000 visitors from over 165 countries are expected to attend iba 2018.
The show, located at the Munich Fairgrounds, will be open from 9:30 a.m. to 6:00 p.m. Saturday through Wednesday, and 9:30 a.m. to 5:00 p.m. on Thursday.
iba prepares bakers and confectioners for the future. They can experience outstanding artisan achievements, discover new ideas, open up additional areas of business, learn about technical developments in the trade, watch new machines in action, test products, listen to lectures, talk to experts and promote their own company.
Innovation in action. The world looks to iba with anticipation every three years. After all, it is the pulse of the trade, and the trade fair where companies reveal their new products for the first time. At iba, trends are in the air. Exhibitors show their machines and whole production lines in action, inviting attendees to try the products. This transform the 12 trade fair halls into the largest, wonderfully aromatic bakery in the world. Also, the new packaging and processing area, iba.OPERATE!, located in hall B1, will feature over 50 exhibitors. Visitors are guaranteed a comprehensive view of the packaging market and its innovations, from thermoformed packaging to repackaging.
Market overview. Visitors experience the entire spectrum of the trade to an extent that no other trade fair in the world can match. More than 1,300 exhibitors from over 50 countries will present their products and services. Here, bakers and confectioners from companies of all sizes, food producers and traders, caterers and restaurateurs are guaranteed to find the perfect offer for their company.
Profit from trends. The iba.SPEAKERS CORNER in Hall A1 will celebrate its premiere at iba 2018 with a focus on new raw materials, digitization, smart production routes, cashless payment and new legal regulations. A new trending topic of the trade will be highlighted every day in lectures and panels. Additionally, the iba.FORUM in Hall B3 will offer insights from experts like World Master Baker Champion Jimmy Griffin from Ireland and Confectionery World Champion Bernd Siefert.
Visit international bakeries. At the new Virtual Bakery Tours experience area in Hall B3, visitors can immerse themselves in a completely different world within seconds using virtual reality glasses, experiencing the way colleagues in Germany, France, Greece, Iceland and the U.S. work, the techniques and ingredients they use, and what makes them so successful in their country.
Watch the world’s best. Highly anticipated and exclusive events at iba include the championships for bakers and confectioners, which will take place in large, specially set-up and fully equipped bakeries directly at the trade fair. At the iba-UIBC-CUP of Bakers, teams from 12 different countries—Japan, Norway, Germany, the Netherlands, Peru, the United Kingdom, Korea, U.S., Spain, Russia, France and China—will compete against each other. The motto of this year’s competition is “space.” In 2018, the best young confectioners in the world will join iba for the first time, with new talents from Brazil, China, Germany, Iceland, Japan, Norway, Spain and Taiwan competing in the UIBC Junior World Championship of Confectioners. Also, the best bakers in Germany will determine their champion at the 4th German Championship of Master Bakers, focusing on this year’s motto of “Europe.”
Bakery tours and seminars. Guided bakery tours offer an exclusive glance behind the scenes. A number of bakeries in and around Munich are opening their doors for international visitors and will introduce them to the variety of recipes for German bread and baked goods. In addition, visitors can take part in trade seminars at the Akademie des Deutschen Bäckerhandwerks (Academy of the German Baking Trade) in Lochham, where international visitors can learn more about the preparation of whole-meal and mixed bread. And in Hall B3, the iba.ACADEMY is offering international visitors new baking workshops in English. Under expert guidance, visitors will learn how to make German classics like pretzels and cheesecake.
Cultivate and expand your network. Visitors and exhibitors can exchange ideas, network and enjoy a memorable evening in a relaxed atmosphere in the exclusive iba.OKTOBERFEST TENT directly on the fairground at Hall A6. There, event participants can immerse themselves in the special “Wiesn” atmosphere and enjoy music and Bavarian specialties to finish the trade fair in a relaxed way.
For complete details and to register, visit www.iba.de